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How Many Redirect Hops Will Google Bots Follow?

  • YouTube, Monday, July 30, 2012 3:34 PM

When asked whether there is a limit to the number of 301 permanent redirects a search marketer can do from one site to another, Google's Matt Cutts explains how it works, when they should be done, and the danger of doing this in "multiple hops." When reaching four or five "hops," Google's bot may not follow all, he explains.

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