That’s Popeye as in the sailor man, not the nickname and email handle of Mobile Insider Summit chair Steve Smith. And while Steve couldn’t come up with a segue for Popeye and the Great
Depression, Alan Gellman, senior vice president-marketing at Wells Fargo did. And it wasn’t about the financial part of that equation, but on the cartoon strip aspect.
Ruminating, as he
took the stage, about what would happen if “Popeye had a smart phone,” Gellman posed a fascinating question, “What would he have texted to Olive Oyle?”
That’s
because Gellman, who is the opening keynote at the summit, is all about people and their behaviors (even if the people happen to be cartoon characters).
To prove it, he posed a second question
to the audience: “Who thinks it’s about the technology?” (No hands raised.)
“And who thinks it’s about the consumer,” Gellman added. (Lots of hands
raised.)
“It’s obvious that it’s about the consumer,” he concluded.