• by Joe Mandese  @mp_joemandese, August 21, 2012

Meredith Corp.'s Meredith Xcelerated Marketing unit just made a couple of key hires from digital savvy agencies, including Organic's Steve Kerho, who joins as senior vice president-Chief Strategy Officer.

Kerho was senior vice president-strategy, media and analytics at Organic, which is a unite of Omnicom.

Also joining MXM Doug Rozen, who was named senior vice president-general manager of mobile practice, The Hyperfactory. Rosen joins from Aimia Inc. (formerly Carlson Marketing Worldwide), where he was senior vice president-global lead for creative, interactive, media & mobile.