GoMo went back to basics: effectively teaching businesses how to mobilize their sites. Mediahub/Mullen, using their proprietary media research tool “Scout,” stressed that
peers have the greatest influence on business decisions, and their efforts far exceeded expectations as over 1 million visitors have used the site, over 100,000 businesses have tested their Web sites
on the innovative GoMo meter and tens of thousands of websites in the U.S. have been created as a direct result of the Web site. The campaign was so successful that Google elected to mirror the effort
globally and mediahub/Mullen is currently in the process of deploying Web sites in over 33 countries world wide.
Find the complete list of 2012 OMMA Awards Finalists
here.
Winners will be announced at the 2012 OMMA Awards reception in New York on
October 1, 2012