
Nickelodeon developed a record-breaking marketing campaign for the biggest Kids’ Choice Awards ever, raising last year’s vote count by 11 percent. To achieve that
record, Nickelodeon included new and relevant platforms in the voting process, allowing fans to vote directly on their Facebook walls and Twitter status updates. Celebrity nominees were also
encouraged to rally votes from their super fans. The campaign included a new experience called Fan Armies, where fans pledged their loyalty to their favorites by voting, tweeting, and recruiting
friends.
Find the complete list of 2012 OMMA Awards Finalists
here.
Winners will be announced at the
2012 OMMA Awards reception in New York on
October 1, 2012