Commentary

2012 OMMA Awards Finalist: Online Advertising Creativity: Banner: Standard, Flash or Rich Media, SS+K, AFL-CIO

AFLCIO

The AFL-CIO is American’s largest federation of labor unions and recently launched its first ad campaign in 12 years. The “Work Connects Us All” campaign from SS+K sought to shed light on unions through a contemporary, artful and not at all political campaign. The heart of the campaign was WorkConnectsUsAll.org, an interactive Web experience that aspires to engage Americans in a conversation about their work experience.



Find the complete list of 2012 OMMA Awards Finalists here.
Winners will be announced at the 2012 OMMA Awards reception in New York on October 1, 2012
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