
This widget takes advantage of Best Western’s 485,000+ Facebook fans by putting the option to book a room front and center on the brand’s Facebook page.
Deals promoted on the Facebook brand page can be immediately acted upon with just a click on the same page. What’s more, users of the widget never have to leave Facebook as they search, book,
and even pay for their reservation at a Best Western hotel.
Find the complete list of 2012 OMMA Awards Finalists
here.
Winners will be announced at the 2012 OMMA Awards reception in New York on
October 1,
2012