In a hairy Web series set in mock cable access format, Sasquatch, the Jack Link’s spokesperson and mascot, goes tête-a-tête with San Francisco Giants closer
Brian Wilson. It’s difficult to say who is weirder or more aggressive, the mythical beast or the pitcher, but the branded mini-sodes are definitely entertaining. To launch the series, Wilson
took Sasquatch as his date to the ESPYs, ESPN’s sports award show, garnering media coverage for the brand and the series from espn.com, foxsports.com, bleacherreport.com, Yahoo and
others.
Find the complete list of 2012 OMMA Awards Finalists
here.
Winners will be announced at the
2012 OMMA Awards reception in New York on
October 1, 2012