Luxus developed the SNAC (Simple Nokia Asset Creator), which allowed Nokia and their operators in the local markets to develop online display ads in real time. This Web-based, self-service
tool allowed for the easy creation and replacement of images, text, linking URLs, and tags within the ad space. The tool is constantly being updated, but currently supports over 20 languages
(including Arabic and Chinese), over 20 different ad sizes, and is compatible with over 200 Nokia products. Best of all, it has saved Nokia over $3 million a year in production costs and significantly
shortened their launch timelines.
Find the complete list of 2012 OMMA Awards Finalists
here.
Winners will be announced at the 2012 OMMA Awards reception in New York on
October 1,
2012