Username
Password
Remember me
Forgot your password?
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.
If you're already a paid subscriber, please sign-in.
Password Forgot?
Log in if you are already a member
Some A/B testing results can be real eye-openers, including one pitting a plain text email against a richly designed HTML piece. The plain text drove 195% more traffic and 304% more revenue.
Read the whole story at Business 2 Community »