Around the Net
Email's Share of Online Advertising Revenue Declines in First Half of 2012
- MarketWatch, Thursday, October 11, 2012 4:39 PM
The IAB released online advertising industry revenues for the first half of 2012 today. Total revenues across all online ad categories was $17 billion, a 14% increase over the first half of 2011. Included in the breakout are email advertising revenues, which dropped slightly from $79 million to $78 million.
