• Adweek, Thursday, October 25, 2012 2:10 PM

Yep, there's been a lot more political ads on TV this year than in 2008 -- almost 45% more so far -- and that figure will again reach record levels in the time remaining till election day, "when about one-third of all the political advertising for the entire election cycle will air," writes Katy Bachman. However, with the battleground "signifcantly smaller," those ads have been appearing mostly in just nine states, "far fewer than in 2008." To handle the volume of ads, some TV stations in those states "are shaving an extra minute or two out of news, adding weekend newscasts or bumping some syndicated programming," according to Bachman.

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