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American Apparel Angers Subscribers With "Hurricane Sandy Sale" Email

  • Mashable, Tuesday, October 30, 2012 4:25 PM

An email sent from American Apparel to its subscribers in advance of Hurricane Sandy's landfall on the East Coast yesterday promoted a 20% discount over the next 36 hours for all customers in North Carlonia, Virginia, Maryland, Delaware, Pennsylvania, New Jersey, New York, Connecticut and Massachusetts through the discount code "SANDYSALE". Subscribers voiced outrage via social media instantly, calling for a boycott of American Apparel stores and the head of its marketing director.

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1 comment about "American Apparel Angers Subscribers With "Hurricane Sandy Sale" Email".
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  1. Diane Walter from Brunner Inc., October 30, 2012 at 4:27 p.m.

    For the record, it was American Apparel (who are often tasteless), not American Eagle Outfitters (classy folks).

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