electronics, telecommunications

MetroPCS Backs Juanes

  • February 11, 2013

MetroPCS Communications has signed on as the title sponsor for Latin Music superstar Juanes’ upcoming “Loud and Unplugged” tour.

The sponsorship will include opportunities to interact with Juanes via live Facebook chats, MetroPCS store appearances, access to pre-concert sound checks, behind-the-scenes video blogs and other exclusive content. Customers and fans also will be able to download special wallpaper for their phones and have access to voicemail greetings from Juanes.

“Music is at the very core of our customer's interests, and this partnership gives us the opportunity to bring one of the biggest names in the industry to our customers nationwide in a unique, exciting way,” said Phil Terry, senior vice president, corporate marketing for MetroPCS, in a statement.



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