Tag results for "sponsorship"
- National Public Media Connects Sponsors With AudiencesNPR.org banners perform 400% above industry benchmarks for CTR and have a ...
- Lexus Launches Performance Campaign, Golf SponsorshipThe campaign's spots and videos offer a rare glimpse behind the scenes ...
- World Cup Sponsorship, The Wasted Budget That Can Only BackfireWith no awareness lift, sponsors must be questioning spending GBP180m on a ...
- CBS Starts Live Events Business DivisionThe new experimental-interactive unit, CBS Experiences, will create sponsored events at venues ...
- Did Nike Just Own Adidas, Again -- Before The World Cup Even Begins?Adidas has spent millions to gain logos it doesn't want to use. ...
- 'Dodo' Hosts First Event, Samsung SponsorsOver 1,400 people attended the event, called "Best Dog Day Ever," in ...
- AO Losses Double After 'Britain's Got Talent' SponsorshipKitchen goods seller AO is pointing to a doubling in losses being ...
- ITV Announces World Cup TV SponsorsITV has announced that Budweiser, Volkswagen and Screwfix will sponsor its World ...
- Utz Signs Its First Pro Sports Sponsorship, With MLBThe deal spans TV, digital, special events and retail across all Utz ...
- Marketers Run For The Roses"We have a unique philosophy regarding sponsorships, and work with each partner ...
- Land Rover Capitalizes On Kentucky Three-DayThere was no shortage of activations, including test-drive opportunities with a range ...
- Russia World Cup -- Challenge Or Opportunity?"Marketing Week" takes a hard look at Russia 2018 to point out ...
- The Detroit Pistons Score With EmailThe Detroit Pistons are a case study in how a major sports ...
- JuJu Smith-Schuster Dances For Pizza Hut NFL Draft CampaignTo kick off the brand's NFL sponsorship, JuJu is asking fans to ...
- Hulu Sponsorship Deals For 'NBA On TNT' Playoff GamesHulu will tout its 'Hulu with Live TV' for the first round, ...
- Monster Energy Promotes NASCAR Sponsorship"The All-Star Race is a signature moment during our season and Monster ...
- Is Native Advertising The Latest Victim Of Publishing's Flight To Quality?Digital advertising and subs are up, but native has halved in just ...
- Amazon Breaks A Record To Sign Up For Bake OffAmazon has signed the UK's biggest tv sponsorship deal. "The Guardian" estimates ...
- Fever-Tree Serves Up A New Sponsorship DealFever-Tree, the tonic brand, will replace Aegon as sponsor of The Queen's ...
- MLB, Barbasol Ink New Sponsorship DealBarbasol next year celebrates its 100th anniversary and plans to utilize this ...
- Topgolf Partners With Golf Channel For ShowThe show will air two nights a week. The series will also ...
- Samsung Wins The Winter OlympicsAccording to research from Amobee, Samsung has won the Winter Olympics. Netimperative ...
- 'American Idol' Returns, But The Big Ad Dollars Don't FollowABC's "American Idol" has signed two major sponsors for its highly celebrated ...
- Arsenal Extends 'Record Deal' With EmiratesArsenal has extended its shirt sponsorship deal with Emirates in what the ...
- Winter Olympics Allow Sponsors To Reach Younger, Trendy Audiences"Marketing Week" has been looking at sponsorship of the Winter Olympics and ...
- Mastercard Renews Champions League SponsorshipMastercard has renewed its sponsorship of Uefa's Champions League from 2018 through ...
- McLaren And Dell Sponsorship To Be AnnouncedThe McLaren F1 team and Dell will unveil a long-term sponsorship plan ...
- McDonald's Goes Upmarket With Rugby Sponsorship On ITV"Campaign" is reporting McDonald's is going upmarket with the announcement of its ...
- Coors Light Signs Channel 4 Comedy SponsorshipCoors Light has announced its first television sponsorship. "Campaign" confirms that the ...
- Pizza Hut Steps In As Papa John's Drops NFL SponsorshipPizza Hut will tie in new products, loyalty program; Papa John's plans ...
