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Microsoft's Email Strategy Gets Traction

  • Bloomberg, Tuesday, February 19, 2013 11:23 AM

Microsoft seems to be getting some good traction with Outlook.com. Since replacing Hotmail six months ago, Microsoft’s new email service has attracted some 60 million active users, a third of whom were previously Gmail users, according to Microsoft. For better or worse, Outlook.com carries about 60% fewer ads than Hotmail did, Bloomberg reports.
 

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