- Why Google's Outcome Will Prompt Other Ad-Tech Industry Breakups
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 10, 2024
A DOJ prosecutor cited 150,000 online ad sales every second at Google ...
- Privacy Advocates Urge Gov. Newsom To Sign Bill Mandating Easy Opt-Outs
MediaDailyNews, Wendy Davis - Wednesday, September 4, 2024
"This bill is vital to ensure that millions of Californians have ...
- Apple Job Cuts In Digital Services Make Room For Startups
MediaDailyNews, Laurie Sullivan - Wednesday, August 28, 2024
Apple is reportedly laying off around 100 employees across books and ne ...
- Gates-Backed Startup Personalizes Individual Recommendations, Apps To TV
Performance Marketing Insider, Laurie Sullivan - Thursday, August 29, 2024
The startup Likewise customizes newsletters based on consumers, support from AI a ...
- X Tests Video-Conferencing Tool To Compete With LinkedIn, Microsoft Teams
MediaDailyNews, Colin Kirkland - Tuesday, August 27, 2024
X is testing a video conferencing tool that would allow users ...
- Capital One Hit With Privacy Suit Over Online Trackers
MediaDailyNews, Wendy Davis - Tuesday, August 27, 2024
The bank allegedly "knowingly and secretly" installed trackers on its website, fo ...
- Google Ads Return On Ad Spend Slips Into TikTok
Performance Marketing Insider, Laurie Sullivan - Friday, August 23, 2024
Loss of confidence in Google Ads' return on ad spend and pa ...
- Microsoft Confirms Release Of Recall AI Search Feature To Testers In October
MediaDailyNews, Laurie Sullivan - Wednesday, August 21, 2024
Microsoft's controversial Recall AI service takes screenshots of activity on Windows r ...
- How Much Of Google Search Market Share Relies On Default Setting?
Performance Marketing Insider, Laurie Sullivan - Thursday, August 15, 2024
I thought it would be easy to switch search engines if Goog ...
- Talk To Me: Google Gemini's New Assistant Launches With Pixel 9
MediaDailyNews, Laurie Sullivan - Tuesday, August 13, 2024
On Monday Google launched a new line of phones with custom semiconduct ...
- Study Finds Creative B2B Ads Perform Better As Time To Purchase Grows
MediaDailyNews, Laurie Sullivan - Wednesday, August 14, 2024
Many business decision-makers feel most advertising and marketing messages lack the relatabilit ...
- Google Living Microsoft's 20th-Century Nightmare
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 14, 2024
A breakup is possible, while less severe options include forcing Google ...
- Reddit To Test AI-Powered Search
MediaDailyNews, Laurie Sullivan - Wednesday, August 7, 2024
Reddit CEO Steve Huffman said during the firm's earnings call earlier th ...
- Google: Long-Term Impact, Consequences Of Antitrust Trial
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 7, 2024
NetElixir founder and CEO Udayan Bose shared his thoughts on the potenti ...
- Google Antitrust Loss Will Change Search Forever
MediaDailyNews, Laurie Sullivan - Tuesday, August 6, 2024
Ad and search industry execs are trying to sort through a ruli ...
- Microsoft Earnings Show How AI Will Play In Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, July 31, 2024
Microsoft reported Q4 2024 earnings Tuesday, showing search and ad revenue ro ...
- Google, Microsoft Target Deepfakes
MediaDailyNews, Laurie Sullivan - Wednesday, July 31, 2024
Google and Microsoft - which support massive search engines and ad platfor ...
- What's Behind The Microsoft AI Optimization Framework
Performance Marketing Insider, Laurie Sullivan - Thursday, August 1, 2024
Microsoft's AI Trace research project introduces a new approach to training a ...
- OpenAI Tests Search Prototype, Plans ChatGPT Integration
MediaDailyNews, Laurie Sullivan - Thursday, July 25, 2024
New OpenAI search features that reply to queries with timely information a ...
- Microsoft Retrains AI-Based Search, Accommodates Publishers
MediaDailyNews, Laurie Sullivan - Wednesday, July 24, 2024
Microsoft has made important changes as it transitions to AI-supported search ...
- Microsoft Blocked From Reddit Content, Declined To Play By Rules
Performance Marketing Insider, Laurie Sullivan - Thursday, July 25, 2024
Bing, DuckDuckGo, Mojeek and other search engines are no longer indexing a ...
- Google To Keep Cookies
MediaDailyNews, Laurie Sullivan - Monday, July 22, 2024
On Monday, Google said it will scrap its years-long efforts to elimina ...
- Google's Tumultuous Two Days
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 23, 2024
Regulatory scrutiny of several planned decisions that Google had in the wor ...
- Massive Outage Impacts Advertising, Publishing - What We Know
MediaDailyNews, Laurie Sullivan - Friday, July 19, 2024
A massive information tech glitch impacted Microsoft cloud-computing services early Friday. Cybersecuri ...
- Google, Microsoft, OpenAI, Others Launch Coalition For Secure AI
MediaDailyNews, Laurie Sullivan - Friday, July 19, 2024
Major tech companies have formed an industry group intended to enhance securi ...
- Microsoft Updates Plans For Performance Max
Performance Marketing Insider, Laurie Sullivan - Thursday, July 18, 2024
Microsoft execs at a recent online meeting with brands spoke about ...
- Google Parent Looks To Acquire Cybersecurity Firm In Biggest Acquisition Ever
MediaDailyNews, Laurie Sullivan - Sunday, July 14, 2024
Cloud businesses like Wiz support brands and agencies across advertising and marketi ...
- Microsoft Charts Path With Criteo Integration To Strengthen Retail Media
MediaDailyNews, Laurie Sullivan - Thursday, July 11, 2024
The partnership integrates Microsoft Advertising Network, providing access to Criteo's retail-media supp ...
- Microsoft China Staff Required To Drop Android Phones, Use iPhones For Work
MediaDailyNews, Laurie Sullivan - Monday, July 8, 2024
Microsoft reportedly will require its China-based staff to only use iPhones f ...
- Microsoft AI-Powered CTV Asset Ad Recommendations On The Way
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 9, 2024
Microsoft Advertising on Tuesday announced AI-powered asset recommendations for video and displa ...