• by Gavin O'Malley , Staff Writer @mp_gavin, March 12, 2013

SXSW is buzzing with reports that LinkedIn is ready to buy the maker of the newsreader app Pulse. “The price of the acquisition is in the tens of millions, [sources] said -- between $50 million and $100 million,” AllThingsD reports. On Monday, AllThingsD reported that Microsoft and Yahoo were in the running for Alphonso Labs, which makes the Pulse app for various platforms. Now, however, it looks like LinkedIn is closest to bringing Pulse into the fold.