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Hispanics Top Coffee Consumption

Coffee is most popular among Hispanic consumers. According to the newly released National Coffee Association National Coffee Drinking Trends (NCDT) market research study. Per the research 76% of adult Hispanics said they drank coffee yesterday, 13 percentage points ahead of the total population. By comparison, 64% of Caucasian-Americans and 47% of African-Americans said they drank coffee yesterday.

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