- SEOmoz, Monday, April 29, 2013 1:25 PM
SEOmoz introduced a few weeks ago what it calls Social Authority, a metric that measures influential activity on Twitter, to help marketers measure the impact on campaigns through an application
progamming interface API. Peter Bray tells marketers how to get started and what they should look for, and discusses the potential value gained from the social data. Read the article here.
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