Around the Net

Prepaid Smartphones Gaining Ground

Will it matter to brands if the consumers they try to reach through advertising turn to prepaid smartphones? In the first quarter (Q1) of 2013, year-over-year total smartphone sales rose 42%, attributing 36% of the unit volume increase to prepaid smartphone sales, according to The NPD Group. The numbers released Wednesday point to year-over-year prepaid smartphone unit sales gains, accounting for 32% of total smartphone unit sales. Some of the plans are offered by smaller companies, such as Republic Wireless.

Read the whole story at ABC Action News »

Next story loading loading..