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Kaltura/Taboola Survey Shows Shifting Opinions about How to Promote Video

  • Newsday, Thursday, August 15, 2013 2:12 PM

The poll found that 27 per cent of respondents currently use paid recommendations to increase their video views and reach and fully 95 per cent of respondents would consider switching from marketing their videos using traditional advertising to paid recommendations/native advertising in the next few years.

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