Tag results for "native advertising"
- MessageGears Acquires Mobile App Marketing Platform SwrveThe acquisition of Swrve will enable enterprise brands to reach consumers acro ...
- Microsoft Store Ads To Become Generally Available In JanuaryMicrosoft Advertising has further expanded internationally and released new updates for Hot ...
- Marin Reintroduces Company Platform, Announces Budget OptimizerMarin Software recently reintroduced the company and its platform as MarinOne ...
- Most B2B Firms Will Be Investing In ABM In 2023, Study FindsEmail is one of the main channels used, and email addresses a ...
- Emodo To Add Native Video And CTV, Taking Innovation Beyond Walled GardensEmodo's strategy to help advertisers reach its audience through an advanced nati ...
- Microsoft Looks For Unusual Opportunities For Advertisers, Finds One In QatarMany of this year's World Cup soccer games will take place duri ...
- AdRoll And Shopify Partner On Rewards Program For MerchantsShopify merchants will get 10% back for anything spent on AdRoll's w ...
- Emodo's New Mobile Native Ad Offering Focuses On Creative, With Power Of AIWith the loss of mobile IDs, Ericsson's mobile ad-tech division Emodo h ...
- In-Game Ad Platform Bidstack Expands U.S. Operation, Hires Jude O'Connor As CROIn-game ad and video-game monetization platform Bidstack announced Thursday that Jude O'Conn ...
- Congressional Report Cites UM, Others For 'Greenwashing' Fossil FuelThe report, compiled by Congressional staffers for hearings on the subject th ...
- New Tool Helps Publishers Place Native Ads In NewslettersJeeng says its new Jeeng Renderer lets teams run native email campaig ...
- Dailymotion, TripleLift Team Up To Monetize In-Stream InventoryThe firms hope to deliver a diverse, omnichannel ad experience to Dailymot ...
- Loss Of Identifiers Pushes Marketers To Weigh Immersive Ad FormatsNative advertising, augmented reality and dynamic creative optimization are among the too ...
- Responsibility For Ad Quality Differs Depending On Who You AskFor publishers, ad quality doesn't begin and end with the ad. T ...
- Brands Collectively Spent $2.3B In 8 Months To Run Ads On Three Major Retail SitesAmazon, Target, and Walmart took the most in ad spend from brand ...
- Consumers Find Things To Do Offline, Rather Than On Social MediaConsumers are shifting toward more intentional online behavior, away from social platfor ...
- Outbrain To Serve Sponsored Recommendations Globally For Axel SpringerGerman digital offerings from BILD and WELT Groups, B.Z., Rolling Stone, Musikexpre ...
- Native Ads On Television Grab More Viewer Attention Than Traditional FormatsAd "extensions" that break the monotony of back-to-back traditional ads on connect ...
- LG Ads To Start 'Guaranteed Outcome' Media Deals For LG Smart TV PlatformInitially, LG Ads will offer campaign performance guarantees on key performance indicato ...
- Microsoft Bans Ads Related To Gambling, Lawsuits, Health Supplements, End-Of-LifeMicrosoft has updated its Audience Network policies and will no longer all ...
- Taboola Starts Trading On NasdaqInstead of people looking for information, information will now look for peopl ...
- Instagram Introduces Creator Affiliate Program, Ways To Monetize ContentInstagram on Tuesday introduced an affiliate program and Shops for creators ...
- Verizon Media Ad Formats Rely Heavily On Tech As It Transitions To New ParentThe latest ad formats are part of a push to improve servic ...
- John Oliver's Sponsored Content Stunt Should Resonate With PublishersAny publisher that sells native advertising could just as easily have be ...
- Email Newsletter Publishers Offered New Native Ad ToolLiveIntent Native Ad Blueprints enables publishers to streamline the serving of nati ...
- Advocates Call For New Curbs On Junk-Food MarketingThe U.S. "has continued to rely on an outdated self-regulatory model th ...
- Verizon Media Sold, Company Renamed YahooApollo Global Management will pay about $5 billion to acquire Verizon Medi ...
- Microsoft Launches Video Ads, Video Extensions, Facebook Adds Topic TargetingMicrosoft made a move into video this week with the launch ...
- Ad Execs: Paid Content/Influencers Now The Biggest Share Of Digital BudgetsNative ad formats including paid branded content and influencers now represent t ...
- CTV Grows Dramatically In 2020 Digital Political Ad SpendMobile (phone) devices remain the dominant leader in political advertising spend ...
