Tag results for "native advertising"
- IAB Releases Branded Content Creation, Distribution GuideThe guide outlines how to activate native advertising campaigns and measure the ...
- Nativo Taps Cohen As CTO, Kim As CFONative advertising platform Nativo has named Oded Cohen chief technical officer and ...
- Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social TooThe medium of choice for native advertising increasingly is social media networks, ...
- Is Native Advertising The Latest Victim Of Publishing's Flight To Quality?Digital advertising and subs are up, but native has halved in just ...
- 'Le Monde' Signs Native Deal With LigatusFrench newspaper "Le Monde" has signed a partnership deal with the native ...
- TripleLift's ContentDial Shows Greater Brand Awareness, Engagement in Beta Tests For 2 SitesBy using ContentDial to target 'The Daily Dot' and 'Thought Catalog' readers, ...
- Content Platform Outbrain Partners With Telaria To Offer Video OpportunitiesThe partnership allows Outbrain to offer its clients greater control over the ...
- Native Supply Chain Expands 48%The Native Advertising Institute took on an ambitious project in 2017 to ...
- Reddit Launches Mobile Native Ad UnitThe native promoted posts unit, running on Android and iOS, will enable ...
- SourceMedia Introduces Branded Content, Native Ad OptionsThe company's clients are now able to add a layer of performance ...
- Which Native Ad Units Perform BestFindings in a my6sense study suggest in-feed ads showed two times higher ...
- Dianomi Secures Nearly $8.7M In FundingDianomi, a native content marketing platform used by financial advertisers and tier ...
- Kenshoo Takes An Oath To Remain Native; Search Marketers Outline Top GoalsOath has begun to integrate in-store, point-of-sale retail data into online ad ...
- NYTCO Taps Diamantakis As Managing Director, T Brand StrategyThe New York Times Company has hired Kathleen Diamantakis as managing director ...
- 'Outside,' Columbia Sportswear Ad Campaign Reaps High Engagement RateAdventure and outdoors magazine Outside partnered with Columbia Sportswear on a native ...
- Latest AOP Figures Are Bad News For Native AdvertisingNative is struggling to make the leap to mobile while video takes ...
- BuzzFeed Shows Top Writing, Millennials And Ad Blocking Don't MixQuality journalism cannot be funded by advertising alone, particularly if your core ...
- One In Ten Publishers Say They're Not Labeling Native AdvertisingPublishers' most cited reason for not disclosing native advertising in two just-released ...
- Oath Tests 4 Ad Units On MobileOath has launched an internal "innovation council" focusing on ad experiences that ...
- FTC: 'Common Sense' Techniques Improve Ad Disclosures"Ads should be identifiable as advertising," the FTC writes in a new ...
- Bloomberg's TicToc Streaming Network To Launch Dec. 18Bloomberg will launch its new 24-hour Twitter-based streaming news channel, called TicToc, ...
- The Creator Of Vine Readies V2Ten months after Twitter shut down video app Vine, the service may ...
- IAB To Brands: Here's How To Embrace Vertical VideoThe Interactive Advertising Bureau wants marketers and brands to embrace vertical video, ...
- Mobile, Native, Video And Subs Rock -- Display, Not So MuchPublishers are finding the big growth areas are in the news flow ...
- Adyoulike Brings DCO To Native Advertising With A Programmatic TwistAdyoulike will be rolling out a dynamic creative optimization (DCO) platform in ...
- Mobile And Video Are Bashing The BannersBanners are flat-lining while mobile video overtakes display. It's a mobile video ...
- Time Inc., Google Launch Native Video Ad UnitThe publisher and technology giant are joining forces to launch a new ...
- Native Content Works, But It Must Be Disclosed, IAB UK WarnsNative advertising works well and is accepted by consumers, but only when ...
- Centro Goes Native, Enables Sharethrough In-Feed Inventory Via DSPDigital media-buying technology provider Centro this morning announced a deal with native ...
- Linking Out: LinkedIn Creates Audience Network, Serves Mobile Ads Outside LinkedInThe LinkedIn Audience Network, announced Wednesday, is designed to increase an advertiser's ...
