Tag results for "native advertising"
- Futuristic Land Rover Appears In Hulu SeriesThe Range Rover Sport will be driven by visionary aerospace magnate Laz ...
- BMW, Amazon Partner For Millennial-Friendly Action SeriesIt's the automaker's first major debut in the streaming world, with its ...
- Is Influencer Marketing Actually Working For Anyone?The CMA is investigating influencers in the UK over lack of #ad ...
- Amazon Tops List For Spending Most On Programmatic Ad Buys, Per StudyeMarketer forecasts that mobile programmatic ad spending will reach $32.78 billion, or ...
- Bloomberg Media Group Unveils Ad.Apt, New Display Ad FormatIt will use Bloomberg Media's reader data to customize ads, as well ...
- Death Of The Pre-Roll Is Much ExaggeratedOutstream fans make huge claims, but native video is riding the coattails ...
- Does Publisher Brand Safety End With The Click?The real brand safety challenge for publishers, which is a particular issue ...
- Protecting Advertisers, Publishers From Bot Clicks In CampaignsMany publishers and advertisers alike cite ad fraud as a big problem ...
- Nativo Latest Web Monetization Format Ups Publishers' EfficienciesUPublishers can use the update to control how their direct-sold campaigns, server-side ...
- Native Video Is Starting To Kill Off Intrusive Pre-RollsPre- and post-roll ads are starting to make way for less intrusive ...
- Reddit Introduces Native Video Ad On Mobile, DesktopA handful of brands such as Audi, Nintendo, Olympic channel, Artemis Hotel ...
- London's Editorial Independence Is In The DockAn advertorial deal -- or have Google and Uber really been offered ...
- adMarketplace Names New Chief Revenue Officer With Experience In AR, Computer VisionadMarketplace's appointment of Ariff Quli puts an experienced ad exec in the ...
- IAB Releases Branded Content Creation, Distribution GuideThe guide outlines how to activate native advertising campaigns and measure the ...
- Nativo Taps Cohen As CTO, Kim As CFONative advertising platform Nativo has named Oded Cohen chief technical officer and ...
- Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social TooThe medium of choice for native advertising increasingly is social media networks, ...
- Is Native Advertising The Latest Victim Of Publishing's Flight To Quality?Digital advertising and subs are up, but native has halved in just ...
- 'Le Monde' Signs Native Deal With LigatusFrench newspaper "Le Monde" has signed a partnership deal with the native ...
- TripleLift's ContentDial Shows Greater Brand Awareness, Engagement in Beta Tests For 2 SitesBy using ContentDial to target 'The Daily Dot' and 'Thought Catalog' readers, ...
- Content Platform Outbrain Partners With Telaria To Offer Video OpportunitiesThe partnership allows Outbrain to offer its clients greater control over the ...
- Native Supply Chain Expands 48%The Native Advertising Institute took on an ambitious project in 2017 to ...
- Reddit Launches Mobile Native Ad UnitThe native promoted posts unit, running on Android and iOS, will enable ...
- SourceMedia Introduces Branded Content, Native Ad OptionsThe company's clients are now able to add a layer of performance ...
- Which Native Ad Units Perform BestFindings in a my6sense study suggest in-feed ads showed two times higher ...
- Dianomi Secures Nearly $8.7M In FundingDianomi, a native content marketing platform used by financial advertisers and tier ...
- Kenshoo Takes An Oath To Remain Native; Search Marketers Outline Top GoalsOath has begun to integrate in-store, point-of-sale retail data into online ad ...
- NYTCO Taps Diamantakis As Managing Director, T Brand StrategyThe New York Times Company has hired Kathleen Diamantakis as managing director ...
- 'Outside,' Columbia Sportswear Ad Campaign Reaps High Engagement RateAdventure and outdoors magazine Outside partnered with Columbia Sportswear on a native ...
- Latest AOP Figures Are Bad News For Native AdvertisingNative is struggling to make the leap to mobile while video takes ...
- BuzzFeed Shows Top Writing, Millennials And Ad Blocking Don't MixQuality journalism cannot be funded by advertising alone, particularly if your core ...
