Citing a conflict, Energizer moved a series of brands from WPP’s Grey to sibling agency, JWT. The move comes after Grey won the Gillette creative account. Energizer is home to brands like
Schick, Edge and Skintimate shaving gels, clear competitors to Gillette. However, the brands that are shifting to JWT include Banana Boat and Hawaiian Tropic sunscreens, along with Playtex tampons.