Twitter has just landed a big fish ad account: CBS, which "intends to use [the] Twitter Amplify [program] to showcase content from 42 products, from
TVGuide.com to its
fantasy football site," writes Vindu Goel. "As an example, Twitter and CBS showed off a possible '60 Minutes in 60 Seconds' ad, which could promote content from the venerable television news
magazine."
Read the whole story at The New York Times »
