Landor Associates Names Jacobs Global CEO, Bolton CEO Fitch

  • October 14, 2013
Landor Associates, a strategic brand consulting and design company, named Lois Jacobs Global CEO beginning Nov. 1. She joins Landor from WPP-sister company Fitch, succeeding Mary Zalla, who has stepped down. Zalla will lead Landor’s newly created global consumer branding practice, in addition to her role as managing director for the Chicago and Cincinnati offices. Before Fitch, Jacobs was president international for Jack Morton Worldwide, the Interpublic owned experiential marketing agency.

Simon Bolton, Worldwide CEO of WPP-owned brand strategy and design consultancy The Brand Union, has also been appointed as CEO of global retail and branding consultancy Fitch.
 
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