Harper's Bazaar will unveil its new daily editorial/branded content feature, #TheList, when its revamped Web site goes live next Monday. The column will "highlight top trends culled by
the magazine’s editorial staff," and advertisers "will be able to sponsor the feature in exchange for having some of their products woven into the edited lists," writes Tanzine Vega. First
advertiser up will be clothing manufacturer Equipment.
Read the whole story at The New York Times »