Around the Net
16% of Email Sales Are Taking Place on a Mobile Device: Yesmail
- MarketingProfs, Tuesday, November 26, 2013 1:58 AM
Sixteen percent of transactions which were driven by email are happening on a mobile device, according to a new metrics released by email service provider Yesmail. The report also revealed that email conversions on desktops average 3.7 percent versus mobile 1.3 percent. According to the report, 56 percent of mobile sales being take place on a tablet and 44 percent on a smartphone.
