MARC USA hired William Rogers as digital associate media director. He joins the agency from IMM where he was a digital media manager. Rogers’ hire follows that of Nancy Roth as media director and Scott Pool as vice president/director national broadcast. The move also follows several digital media AOR assignments recently won by the agency including Payless ShoeSource, Trusted Choice Independent Insurance Agents and Gold Eagle Company, among others. At IMM, Rogers managed a variety of media strategies for Chili’s, On the Border and Big 5 Sporting goods. Prior to that, Rogers worked at Bennett, Kuhn, Varnerin Atlanta and TMP Worldwide.