- The Verge, Monday, February 10, 2014 11:56 AM
Sure to make any marketer drool, designer Nicholas Felton just debuted a mobile app that turns one’s life into a million little data points. Reporter, so-called, works by subjecting users to
little quizzes throughout the day. “The act of ‘reporting’ (in Felton’s terminology) is kind of like journaling -- a practice that’s therapeutic, but provides the most
real value in hindsight and in aggregate,” The Verge writes. The data that Reporter collects is not meant to be shared with anyone, let alone marketers.
Read the whole story at The Verge »
