- Forbes, Friday, May 2, 2014 5:42 PM
Almost 60 percent of marketers plan to increase their spending on untargeted email marketing and display advertisements in 2014, according to a new report from Forrester Research.
The report revealed that marketers will send out a record 258 billion emails this year. Despite the fact that marketers have better access to data than ever, only 11 percent of
Fortune 1000 companies will use it to support their campaigns.
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