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ExactTarget Adds Pinterest Data to Marketing Cloud

  • , Thursday, May 22, 2014 4:47 PM

ExactTarget has added Pinterest Business Insights to its Marketing Cloud platform in order to give marketers Pinterest data. ExactTarget Marketing Cloud has official access to the Pinterest Business Insights API through a launch partnership with Pinterest’s MarTech Developer alpha. The tool lets marketers see Pinterest analytics data from within the ExactTarget Marketing Cloud.

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