Around the Net
Social Doesn't Influence Purchase Decisions
- GLO Gaming, Tuesday, June 24, 2014 12:58 PM
The majority of Americans say social media doesn't affect their purchase decisions, although many brands run aggressive marketing campaigns on Facebook, Twitter and other social sites. Some 62% in the U.S. say the ads and comments on these sites do not have any influence on their decisions to purchase products. Millennials are not influenced much either, per the Gallup report.
