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Going Global By Acting Local

  • ClickZ, Friday, October 17, 2014 2:32 PM
Think global, act local. Marketers have heard it before. Globalization and Internet growth continue to make international markets more accessible. Christian Arno provides tips on localizing Web sites and media channels, whether it's a small business through cloud services on Amazon and eBay or running a business-to-business operation on a private server. Arno serves up some ideas to consider.

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