- TruthDive, Monday, December 15, 2014 10:14 AM
PepsiCo India has hired two film stars for its marketing campaigns for Mountain Dew in the country. Akhil Akkineni and Arya were tapped specifically for their popularity in the southern markets.
Ruchira Jaitly, PepsiCo India marketing and senior director said, in a statement, that their endeavor had always been to encourage youth to face their fears and overcome them to achieve something with
Mountain Dew.
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