Digital Engagement Index

by Erik Sass @eriksass1, January 2, 2015

Although just short of the top 10, Weight Watchers has been the big story since New Years Eve, when the brand increased its digital engagement by over 2,000%. Weight Watchers typically tracks between 10,000 and 20,000 engagements daily, and has jumped to an average of over 300,000 engagements for the past two days.

social media, social networks

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