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Location Technology Growth Predicted

ABI Research has now released a report that looks quite promising for companies that have been considering the use of location based marketing, as they have said that geolocationsensor fusion remains “very much a rarity on smartphones today,” but that this will be changing in the near future. It explained that trends toward local search, health, retail, personal asset tracking, and connected home apps will spread geolocation based tech massively by 2019. This will open up a practically limitless number of doors for location based marketing technology providers and users. Patrick Connolly, a senior analyst from ABI Research, explained that “Conditions are perfect for disruptive new entrants.”

Read the whole story at Mobile Commerce Press »

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