While the common thinking among marketers is that consumer inboxes are overwhelmed during the holidays, this isn't actually true. marketers should be afraid to send during this time frame. In
fact, according to a new report from email marketing firm Return Path, consumers receive less than 10 emails per day on average from October through mid-November. And on peak days including Black
Friday and Cyber Monday, consumers only get an average of 12 emails a day.
Read the whole story at The American Genius »