• by Joe Mandese  @mp_joemandese, April 20, 2015

Former Acxiom Chief Revenue Officer Nada Stirratt is joining location-based mobile ad network Verve Mobile as CEO. She succeeds Tom MacIsaac.

Stirratt, who will be based in Verve's New York City office, is a veteran top digital media sales exec.

Prior to Acxiom, she was the chief revenue officer of MySpace, and previously served as executive vice president-digital advertising at MTV Networks, and held senior roles at Advertising.com and Moviefone.

At Acxiom, she helped introduce the company’s Audience Operating System to Madison Avenue, and was a key player in its acquisition of data onboarding platform LiveRamp.