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How Google Rewards Republishing

  • Moz, Friday, October 16, 2015 12:56 PM
Rand Fishkin writes in a post that Google rewards publishers for republishing, so he steps through the hows and whys. He tells marketers that if a piece of content is a hit, identify the formula and update that content once it occurs. Fishkin explains why it works, outlines three potential process, and describes how Google rewards publishers. 

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