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Bush Pays More Than Rubio For Fewer Ads

  • Politico, Tuesday, November 17, 2015 12:18 PM
Jeb Bush has been losing out to Marco Rubio as far as advertising goes. The Bush campaign is spending $5 million more on cable, broadcast and radio ads in the first four primary states than the Rubio campaign. But it is not getting as many ads on the airwaves.

The cause here is that candidate dollars go much farther than super-PAC dollars, and Bush's PACs have been largely footing the bill when it comes to advertising. In Iowa and New Hampshire, ad rates for super-PACs can be up to almost 1,000% that of what campaigns pay.

Read the whole story at Politico »

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