Around the Net

Conde Nast Digital Sees Boost In Revenue, Credits Programmatic

  • Campaign, Tuesday, December 22, 2015 10:33 AM
Condé Nast Digital told Campaign its revenue increased 40% year over year, thanks to "robust performances" from programmatic and creative solutions.

Condé Nast head of digital Wil Harris said clients like the convenience of trading in a private marketplace, and that the company has seen the programmatic market become much more important than the open market. A spokeswoman for the company said digital accounts for a significant percentage of increased profits, along with events, education and other new areas of revenue.

Read the whole story at Campaign »

Next story loading loading..