International racing and automotive enthusiast publisher Motorsport.com has launched a new mobile platform with content tailored for the iPhone, parent company Motorsport Network announced this
week.
The new iOS app, called Motorsport.com News Digest, delivers two news packages per day with coverage of all the publication’s major content areas, including Formula One, NASCAR,
Moto GP, IndyCar, World Endurance Championship, and IMSA, and features rich media formats including embedded videos and photo galleries.
It also allows users to opt into a range of additional
features, including custom notifications. Additional apps are planned for 2016, according to the publisher.
The app is available in languages including English, French, Spanish, Italian,
Portuguese, Russian, German, Dutch, Chinese and Arabic. A companion app for Android will be available on Google Play in January 2016.
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Motorsport.com has been working to expand its reach with a
number of new content sharing and distribution deals.
Earlier this month, Motorsport Network announced a deal with Vice Media, giving the latter access to automotive and racing enthusiast
content from the flagship Motorsport.com Web site. Vice Media’s Vice Sports channel gained access to articles, photos and video in 11 languages appearing in 15 different regional editions.
Plus, it includes Motorsport.com’s in-depth coverage of special topics, such as women in F1 Racing and the role of social media in the Brazilian Grand Prix.
Also this month, it
announced a strategic partnership with AOL’s Autoblog.com that will allow the two new to share content across their platforms. Motorsport.com will provide racing-related news and photos from
around the world, while Autoblog.com will supply syndicated automotive news, reviews and videos for MotorsportNetwork.com’s Motor1.com auto enthusiast site.