Commentary

Do Democrats Google And Republicans Bing?

Are the majority of Google searches conducted made mostly by Democrat supporters -- or have many Americans living in the country given up on the U.S. political system? 

Rather than suggest that search data can predict the future and the outcome of elections and live events, the data tells us much more about peoples' psyche.

Hillary Clinton and Donald Trump clearly rose to the top, positioning themselves as frontrunners in the Super Tuesday primary races. Each cemented themselves on the yellow brick road to the White House. As U.S. citizen scratch their heads and take to Twitter, Facebook and other social media sites, many are left wondering about the future of the United States, as evidenced by Google's search data.

Searches for the phrase "Move to Canada" rose to their highest point in the search engine's history, eclipsing the previous peak in November 2004 following the reelection of President George W. Bush, according to the Google Trends team.

A chart on Twitter tweeted Wednesday by Google Trends suggests that the success of Trump and Clinton led people to consider migration options to the north, Canada, after an unusual Super Tuesday election. The two major forerunners, Trump and Clinton, won seven states.

An article published in December based on research from Arizona State University, New America, and Slate on the "The Tyranny of Algorithms" propose a Democratic lean for those using Google. Not that the search engine favors Democrats, but it indicates that more tend to use the search engine.

The same goes for Microsoft, although more Republicans seem to use Bing. Does the political party you favor correlate to either Google for Democrats or Bing for Republicans? 

1 comment about "Do Democrats Google And Republicans Bing?".
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  1. Neil Mahoney from Mahoney/Marketing, March 3, 2016 at 4:13 p.m.

    I Google but I'd never vote for Hillary. 

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