Warsaw-based ad-tech provider RTB House on Thursday named Tomasz Wnuk to the newly created post of commercial head of global deals. Previously, he was managing director, CEE, at Integer.pl. RTB House focuses on advanced retargeting scenarios.
In the new role, Wnuk will be responsible for bringing on new international advertisers, and handling the planning of long-term strategies as well as collaboration with global clients.
“I’m certain that the quality of the product, together with my extensive experience in establishing business relations with various categories of global partners, will allow me to transform the knowledge already gained into effective collaboration with multinational brands,” Wnuk told Real-Time Daily via email.
RTB House developed and implemented its own technology for purchasing ads in the RTB model. It operates in Europe and has recently entered the Asia-Pacific region (Indonesia, Malaysia, Singapore and Thailand) and Latin America (Brazil, Argentina, Mexico and Chile).