Around the Net
Instagram Tricks Up Its Carousel Ads
- Re/code, Wednesday, May 4, 2016 7:06 AM
Instagram announced Tuesday that it will soon roll out a new kind of video carousel ads, a move that will let advertisers share up to five separate videos with one single ad purchase. Each video can be up to 60 seconds long. Instagram already sells carousel ads, the kinds of ads that let users swipe between different pages (often called cards). But video functionality wasn’t available until now.
