Around the Net
Google Taps Merkle As Partner For Customer Match Product
- Microsoft Advertising Blog, Friday, May 27, 2016 1:01 PM
Merkle announced Thursday a partnership with Google on its Customer Match Uploader (CMU) service. The search engine recently unveiled four agency partners for the CMU product at the Google Performance Summit, which took place earlier this week. Merkle says that out of the four agency partners selected, it's is the only one with full data and agency services offerings.
