• by Amy Corr  @MediaPostOTL, June 22, 2016

Erik Vervroegen joins TBWA\Chiat\Day New York as executive creative director, and will serve as global head of art for TBWA\Worldwide. This marks a return to TBWA for Vervroegen, who launched his career at TBWA\Hunt\Lascaris and later led the agency's Paris office as president and executive creative director. Most recently, he was worldwide chief creative officer for Publicis Worldwide. While there, Vervroegen oversaw the creative within the holding company's network of agencies throughout Europe, Asia and Latin America, including the global creative work for Ray-Ban. Prior to Publicis, he was executive creative director at Goodby, Silverstein & Partners in San Francisco, where he created work for Commonwealth Bank of Australia, Dikies and the AIDES "Protect Yourself" campaign. Vervroegen also worked on brands like PlayStation, McDonald's, Nissan, The New York Times, BMW, Excedrin and Land Rover. "He is an incredibly talented, creative icon in our industry, and he has an unmatched passion for everything he sets his sights on," said Chris Garbutt, TBWA\Worldwide's global creative president and TBWA\Chiat\Day New York's chief creative officer. "He'll help make New York a creative force to be reckoned with. We're thrilled he's decided to return to TBWA."