- Medium, Monday, June 27, 2016 12:31 PM
Larry Kim tells us that scientific studies prove humans have
biases that create a filter through which they see the world and people. He writes that people cannot control
how others judge them, but they can control the type of information they put out to the public for all to see. And while he focuses on human interactions and traits, first impressions also apply when
it comes to brands and advertisers.
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