Chinese regulators accused Baidu of promoting false medical information on its search platform, issuing new rules for online ads in the country. As the company works
toward meeting those requirements and reducing sponsored links, it revised second quarter revenue guidance from around $3.2 billion to around $ 2.8 billion. Search services revenue per user is a
key driver of Baidu’s valuation and a decline in this number will impact the company’s valuation negatively in the short term, according to an analyst firm.
- Trefis, Tuesday, June 28, 2016 11:32 AM
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